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Event Details
Buzz on Music: What's Hot With Teens
Presenter: Tina Wells, CEO, Buzz Marketing
Buzz Marketing Group surveyed 1,386 of its teen buzzSpotters for its annual music survey, a section of the annual Buzz On Teens Study. Key highlights of the presentation include:
- Hottest artist of the moment
- Illegal downloading
- Singles vs Albums
- Music spending patterns
The presentation will also include highlights from the Buzz On Teens Study, which features the thoughts and opinions of over 3,000 buzzSpotters.
Tina Wells is CEO of Buzz Marketing Group, a youth marketing agency that specializes in youth needs, desires and trends. Through innovative marketing strategies, research initiatives and youth marketing, Buzz has acquired clients in the fashion, beauty, entertainment, business and lifestyle sectors such as: St. Martins Press, PBS, Procter + Gamble, AMAZAR Holding, SonyBMG, And1, Sesame Workshop, and Time Inc. Buzz MG was born after Wells started her career writing for New Girl Times magazine at 16-years-old. Her honors include Essence 40 Under 40, Billboard’s 30 Under 30, AOL’s Black Voices Black Women Leaders in Business top ten list, Inc Magazine’s 30 Under 30 and 2009 Philadelphia Chamber of Commerce Young Entrepreneur of the Year Award.
Hosted By
NARM
Established in 1958, the National Association of Recording Merchandisers (NARM) is the leading trade association for music retailers; wholesalers; distributors; record labels; multimedia suppliers; technology, telecommunications and media companies; suppliers of related products and services; and individual professionals and educators in the music business. The Association advances the promotion, marketing, distribution, and sale of music by providing its members with a forum for diverse meeting and networking opportunities, information, and education to support their businesses, as well as advocating for their common interests. NARM’s retail members operate thousands of physical, digital and mobile storefronts that account for about 90% of the music sold in the U.S. market.
